About
SEO (Search Engine Optimization) is the process of improving a website's visibility on search engines like Google. It helps websites rank higher in search results, attract more organic traffic, and reach the right audience. SEO includes keyword research, on-page optimization, technical SEO, content creation, and link building. A strong SEO strategy increases online visibility, builds trust, improves user experience, and supports long-term business growth without relying only on paid advertising.